You may have seen this infographic floating around from Netamatix. It contains lots of facts and figures highlighting today’s booking trends and how social channels influence consumers vacation rental selection.
Here are some takeaways:
- The ability to book a vacation rental online has increased dramatically
- The popularity of “celebration trips” has had a positive impact on the VR market since this type of accommodation allows large groups to stay together
- 83% are likely to inquire about a property showing 20 or more photos
- The average traveler visits four vacation rental websites and enquires about seven properties before booking