Archive for May, 2015

Perfecting Your Call to Action By Email

05.21.2015 · Posted in Fund Raising

TweetAn email without a solid call to action is just another email. In your electronic marketing efforts, you can nail the subject line and get your recipient to open the email, have an amazing story that perfectly shines a light on your mission, but if you neglect your call to action, you’ve wasted your efforts. ...