Improve Your Event By Adding a Theme

03.06.2017 · Terri

auction eventWith the popularity of auctions consistently on the rise and fundraising taking on so many forms, largely thanks to social media, how can you make your fundraising event stand out? The odds of striking it lucky with an “ice bucket challenge”-type gimmick are small, but adding a theme to your event could pay off.

Building your fundraising event around a specific theme can give your event a boost in several ways. Your marketing alone could benefit by adding a theme. Be sure your event logo reflects the theme. It’s okay to create a new event logo each year, based on the current theme of an annual event. Taking your theme to radio or TV can add a fun twist to an otherwise ordinary interview about your event.

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Know Your Audience

02.07.2017 · Terri

While planning your fundraising auction there are plenty of great models and best practices to follow. Trends for fundraising auctions are readily available with a quick internet search. However, one thing all of this research can’t do for you is probably the most important key to the success of your auction. Know your audience.

Nonprofit direction signIt may sound like Marketing 101, but this is a fundamental piece for your fundraising auction. Knowing your audience will determine what direction you take when seeking and securing auction items, as well as how you market the event.

Before you attempt to determine what type of auction items to secure, you will need to know your audience’s price range. Having an event full of items with a price point that is too low will leave money on the table. Price points that are too high can alienate your donors and lead to an auction that fizzles fast. Either way, that equals a lack of funds to operate your organization. Who are your event attendees. Are they prior donors? Consider what you know about them. Do they hold season tickets to the symphony, a sports team or memberships in social clubs? Gathering the information you already know about them will help you determine the right price range for items overall.

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Great Reasons to Visit our Website

01.10.2017 · Terri

We’ve been very busy. We’d like to invite you to visit TravelPledge to see just how we busy we’ve been.

TravelPledge is now featuring $7,031,199 in fun experiences (golf, vacations, cruises, etc)  that you can enjoy and generate a nice donation at the same time, and we have built over 4,100 private label websites for non-profit organizations.  So it’s easy for these non-profits to raise money by simply encouraging their supporters to go have fun.

vaca quad pic2

For Non-Profits: Go to TravelPledge.com to learn more.  Our solutions make it easy to get fun experiences for your next fundraiser, and as a bonus we’ll build you a custom branded fundraising website for your organization to promote to its donors.

New Stuff:  For several years, we’ve been developing technology to help non-profits connect with generous businesses.  We now help golf event planners find the right courses for their fundraisers (BestOutings.com) and to help golf course managers manage requests from charities (OneSpareTeeTime).  See all of our latest platforms here.

Please take a moment to explore our platforms and help us spread the word.  Thanks in advance for your continued support!

 

Donor Gifts – To Give or Not To Give

01.10.2017 · Terri

Thank you noteMany organizations revisit this topic year after year.  While some donors appreciate the acknowledgement, others may take offense to your organization spending the money they donated to help others on a gift for them.

What is a non-profit to do?

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Fundraising During The Most Wonderful Time of the Year

12.19.2016 · Terri

donation giving Geronimo Vacation Rentals for CharityYear-end donations are what every non-profit looks forward to throughout the year. For some organizations, donations received at year-end will carry them into Spring and through the summer dip. Charity Navigator reports that 31% of all annual giving happens in December, with 12% of that giving coming in during the last 3 days of the year.

So, how can you maximize giving this time of year? The first step would be to start early. If you didn’t get a jump start this year, don’t worry, technology and social media make it easy for your organization to get started right away and make the most of what is left of the year.

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